Bridal Marketing Group

“Share and Like to win…” “Retweet to win…” We’ve all seen the social media competition posts, and many of us have taken part in them, too. But when it comes to our own businesses, are we using online competitions in the right way? Play by the rules One thing that’s crucial in any online competition [...]

Pinterest is a great site for bridal businesses. So many brides use the site for inspiration and as a way to come up with creative additions to their weddings. Up until recently, Pinterest was a helpful tool for wedding businesses, but there was no real way to find out how much their content was being [...]

When you have a potential customer visit your website, your natural instinct may be to keep them there. However, by adding in some cross promotion, you can actually boost your business. Do You Really Work Alone? Unless you’re a one-man venue-caterer-dress shop-decorator-planner-cake baker-linen service-DJ-tuxedo rental-photographer-officiant-honeymoon agent, you probably don’t truly work alone. With every wedding [...]

If you’re not getting new bridal customers through your Facebook and Twitter, you might be making one — or all — of the big mistakes many wedding vendors are making. Not replying. Twitter and Facebook are social networks, so it’s important to be social. If a bride sends you a message, whether public or private, [...]

SEO is not rocket science… and actually Google advocates the idea that the basic principles of SEO optimization should be easy to implement for anyone who has enough brains to use the Internet.  They even created an official “Search Engine Optimization Starter Guide”. The basic principle of SEO is:     So let’s break down [...]

Blog. Twitter.  Facebook..oh my.  Every day, more and more wedding business owners are jumping on the social media band wagon with hopes that they’ll book more weddings with it. However, they don’t understand the dark side to this social media craze that can have nasty effects that stop them dead in their tracks. Here are [...]

I was talking to a wedding vendor this morning about email marketing who said that he just didn’t have leads to send his emails to. “No leads?  What’s that like? and why do you think that is?” I asked.  His response?  “I don’t know.”  So I took a look at his website and found the [...]

Whenever there’s a new movie or product launch I always pay strict attention to how it’s promoted. Well, the lead-up to the premiere of The Dark Knight Rises has given me goose bumps..and not just because the movie looks riveting. Michael Uslan, the originator of the Batman movie franchise, has been seen everywhere promoting this [...]

PRESS RELEASE:  The Bridal Marketing Group, LLC. is now the official social media marketing firm for the Wedding MBA.   Starting Wednesday, July 12, 2012 look on the Wedding MBA blog for weekly posts that include tips on booking more weddings, Facebook and Twitter incentives as well as emails with exclusive bonuses. To celebrate this partnership, [...]

Wedding shows continue to have a place in the wedding marketing mix. For many wedding businesses, wedding show participation is a great way to generate new sales, build relationships and create brand awareness….but only if worked properly.   So before you print out that show badge make sure you plan, plan and then plan some [...]